Comments on: Why is social such a critical part of the overall web experience? http://EarnedWeb.com/why-is-social-such-a-critical-part-of-the-overall-web-experience/ scribblings about earning trust & influence as a business on the social web Sun, 03 Feb 2013 14:02:00 +0000 hourly 1 By: Bilal Jaffery http://EarnedWeb.com/why-is-social-such-a-critical-part-of-the-overall-web-experience/comment-page-1/#comment-3216 Bilal Jaffery Thu, 12 Jul 2012 21:07:00 +0000 http://EarnedWeb.com/?p=2584#comment-3216 Thanks Matt. I see future of social as more integrated into the overall web. Social acting as a layer of engagement on top of a more engaging web presence.

]]> By: Bilal Jaffery http://EarnedWeb.com/why-is-social-such-a-critical-part-of-the-overall-web-experience/comment-page-1/#comment-3215 Bilal Jaffery Thu, 12 Jul 2012 21:06:00 +0000 http://EarnedWeb.com/?p=2584#comment-3215 Thanks Sandy. I loved how you connected it all to Engagement = Positive Return on Investment. The premise of social is just that but sadly, not everyone gets that.

]]> By: Bilal Jaffery http://EarnedWeb.com/why-is-social-such-a-critical-part-of-the-overall-web-experience/comment-page-1/#comment-3214 Bilal Jaffery Thu, 12 Jul 2012 18:53:00 +0000 http://EarnedWeb.com/?p=2584#comment-3214 Approve.

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*From:* “Disqus”
*To:* “bilal@jaffery.ca”
*Sent:* 12 July, 2012 12:13 PM
*Subject:* [bilal] Re: Why is social such a critical part of the overall web experience?

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]]> By: Sandy Carter http://EarnedWeb.com/why-is-social-such-a-critical-part-of-the-overall-web-experience/comment-page-1/#comment-3213 Sandy Carter Thu, 12 Jul 2012 16:13:00 +0000 http://EarnedWeb.com/?p=2584#comment-3213 Thanks for the note but I do agree strongly that web is an essential element — and I love your 5 elements!!!

]]> By: Matt Borghi @ Kali Digital http://EarnedWeb.com/why-is-social-such-a-critical-part-of-the-overall-web-experience/comment-page-1/#comment-3212 Matt Borghi @ Kali Digital Thu, 12 Jul 2012 12:44:00 +0000 http://EarnedWeb.com/?p=2584#comment-3212 Thanks for posting this. There are good points here, and I think that underlying this is the fact that the Web, at its core, is a social medium. I talk about this more in my post at Kali Digital: http://kalidigital.com/digital-strategy-and-social-media/, but yeah, as the Web has developed, it’s been a social development, too… and it’s true that business, any organization, really, can benefit from taking advantage of the social aspects that the Web has to offer. However, the key from my perspective is to make sure that the social aspect supports organizational and digital strategy goals. Great thoughts.

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